How to Achieve Product/Market Fit?

Riku Kokkonen

Riku is a serial entrepreneur and venture building professional. From his 10+ years experience as an entrepreneur, he has gained deep knowledge in building science-and-technology-led businesses from the ground up. He is currently working as an Entrepreneur in Residence (EiR) at Coventures.

After watching this webinar, you will know:

  • What is product/market fit, and what is not.
  • How to build it up from evidence.
  • What are the roles of customer discovery, product discovery, and market discovery in the process.
  • How can we tell we have a great product/market fit.

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Meet your experts

Riku Kokkonen
Riku is an ambitious serial entrepreneur with over ten years of experience building ventures. His deep knowledge and experience building product-led businesses from the ground up make him an invaluable asset to any startup or growth company. Riku has also made a name for himself as an expert in discovering and validating opportunities for growth and identifying market gaps while helping other companies build new revenue. Most of all, Riku’s energy and drive are infectious, inspiring those around him. He is always looking for new challenges and opportunities to make a positive impact on the world, and his passion for innovation and entrepreneurship is contagious. Whether you are a scale-up or a large enterprise seeking to explore growth potential, Riku is the best aid for any organization looking to discover opportunities and build lasting value.
Marko Oksanen
Marko is the Co-Founder and CEO of Coventures. For the past 13 years, he has studied the art and science of value creation. Marko has hands-on helped large enterprises with corporate innovation, turning their ideas into new revenue. He has delivered more than 40 different innovation projects, giving him extensive insight into different types of companies and industries. Marko also understands the founder mentality and startup realities, having taken on several startup endeavors. He is considered one of the top Product Management experts in Finland, teaching courses on the subject at Aalto University, and coaching in leading incubator programs. Marko's personal insights into building new products and companies have allowed him to support others in growing their businesses. Marko always aims to overdeliver for his customers and ensure they are on the road to success.